Ke-Ola website and link page

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Final issues 2 front cover and content

 

Final issue 1 front cover and content

 

content draft

 

Audio visual script

 

Content page draft

 

front cover issue 2 draft

 

front cover issue 2 drafts

 

Front cover draft

 

Front cover draft

 

Front cover draft

 

Front cover drafts

 

Website research of own

 The masthead of the website is Cosmopolitan. This is synergy as the text is very recognisable with the font and it all being in capitals.

To the left you have 5 link pages which are quite low in number with them usually having 8-9 link pages. The lettering is still in black with thinner lettering but still in all capitals to the Masthead. But to the left hand side of the Masthead there is a drop down menu with plenty more options. I feel like this is a good way for the homepage to be clean and simple with everything else hidden away. So that they can have different link pages to keep it all separate and not put all together. There are 12 options on the drop menu with different subheadings to go with. They are again in black like the other lettering but its the same as the lettering on the front page, to match.

There is a subtle subscribe button to the right right of the Masthead creating a call to action.

Heavy use of graphics are used in the website creating synergy for the brand. Staring with the very thin pink line that's under the top banner to make it stand out from the rest of the boring colours. Then there's a wavy line under the main story headline in an orange colour to create a pop of colour. then there are 9 little lines in a semi circle in the same orange colour, above the caption.

The main story on this page is aimed at women, with it being a women magazine. It has a stereotypical  picture of a women hoovering in her home. But does have a cultural context with it being Amazon. I also noticed that if you clicked on the image it would scroll down and take you to the full story with out going to have to look for it yourself. The heading says "did someone say prime day?" referring to another cultural context with Amazon Prime a next day delivery service. This is once again in a black front but this time in all lower case and in bold, to break it put a bit. Similar but different. "Leave your floor spotless" is a selling point for the hoovers that they are advertising for Amazon. Selling it even more with "glowing reviews".

I could use something like this in my own website as my front cover story is about travel. So with a bold box like this I could do my own version of destinations to go. that were included in my content page.

 

 I really like this beauty section as I though the close up of this women is amazing with the lighting and the link to up to date accessories with the flame sunglasses. and the colour of her hair as its unusual to see models with different colour hair unless its for a hair dying brand. You've also go the links of colour with the gradient in the top left hand corner to the pink overall outfit to the purple colour on the bottle. I wished the close up shot of the women has a hint of the colours used in the others as it would have made it more cohesive. I also like the use of multiply images in one box. Its also used the wavy line again keeping it and repeating it again.

One again the wavy line ahs been used with the same black font. keeping it consistent throughout.

What I like about this section is that its targeted towards a younger audience with celeb gossip and shows to watch. There are more cultural references through the people and the shows.   

This part is more political with the situation that has been happening in America with abortions. Making their stance and their views strong about what they feel. It will obviously be against it as it is a women's magazine. 

This at the bottom is essential for a magazine as it has social media links, who produced it and other various information to do the the production and distribution of the magazine.

This needs to be included in mine.

Research of Websites

 

NEA content page planning

 

 

Front cover designs

 

Teen Vogue content page research

 

Large lettering font in bold, thick typography right at the top of the page both the month and year in a  heading both in different fonts. In black for effect as it stands out from the lighter shades. Goes through a thin black line at the top also creating a margin. Same effect at the bottom. Framing the page.

Thin capital lettering underneath the date, much smaller, but in line with the banner down the side of the page, is very simple spelling the word "Fashion".

Vertical "teen vogue" is presented in a baby blue colour, with the original vogue lettering and style with the the teen being bolder and thicker lettering, in lower case. Different from vogue but same colour, similar and difference. Its behind some of the black lettering making it subtle. I like the style of this and could use it in my own content page by just replacing the words with content. This gives an overall softer, relaxing feel to the magazine.

Same blue colour but slightly darker has been used to circle some of the numbers on the content page. This is done in a scribble style like when you circle things you want in a magazine. Making more of a random scruffy style. Like this idea and could use in my own.

Same thin black line at the very side of the page to match the top and bottom linking them together so that there not separate.

The numbers for the content page are in a simple bold style with the emphasis of the circle around them only on some of them. The same bold, simple style is also used for the subtitles for the stories. This makes them easy to read. The stories are also not cramped into one space. I like the fact that that it's not cramped as it's simple but effective. These types of stories as well can be used for my own magazine because its made for a younger audience. Like "Trending" and "The New Normal".

The stories in the magazine are not divided into different sections like the others. But it does feature and tells you which ones are on the front cover of the magazine with a simple box with the words on the cover next to the number. I like this idea so that when people do want to read more on the stories they've briefly seen then they can go straight too them.

This is the only photo on this content page which is unusual as many of them have more then one to make the content page more interesting whilst matching this the stories they've written. 

It still matches with the soft pastel colours of the page with the light beige background. And the white pureness of the white top.

The expression on the models face is happy and playful making the audience smile with her. She has a very relaxed and shy pose with her hands slightly over her face, making the magazine as a whole a lot less serious. The fact that her hair is down and care free as adds to the image with also minimal makeup done representing a more natural, casual, everyday person.

The image is captioned with the words "p.120 Global Citizen" linking nicely with the picture on things that have been going on in the world. Creating an environmental link, making it the biggest issue for the magazine. I like the feel and vibe the picture gives of to the audience as it doesn't feel like it was staged at all. I also like the fact that its a medium shot as it works well for the pose that she's doing. I don't like the fact that the font is the same all through the content page. I would of made the caption not bold and in a different font to break it up a bit. 

At the very bottom of the page in the right hand corner there is a link to their website to expand on their stories even more. It also creates a wider audience as people are now more likely to look on the website first then buy the magazine itself. I like the idea of this  and where the placement is because its in the corner then that is where people are gong to pace their fingers when they want to turn the page over so it could easily catch their eye. But I would definitely make this loads bigger then it is because people are more likely to see it instead of it hiding away and potentially covering it up.

Overall the magazine has a very soft aesthetic to it. Simple text and design keeping with the original Vogue which was aimed at older richer women until now expanding their audience to a younger audience whilst making it less feminine evolving with the times.

Content pages research

 

Final masthead

 Ke Ola!-  I got the title of my masthead from looking up life in different languages. I choose Ke Ola! as its the Hawaiian meaning for life, linking into the specification of a lifestyle magazine. This is very tropical and can link to the idea of travel, reaching the age gap of my target audience 16-25 year olds. Everyone has places that they want to go to abroad, at any age, making it also inclusive. This could link to the aspirational audience by having a luxury lifestyle spending time abroad. You would expect to see stories about travel. This magazine title suggests that there will be stories about travel, clothing, tips and tricks to do with travel, food and health. Also, what's new and going on in the world. 

I want the font of on the cover of my magazine to be simple so that its easy to read and slightly big so that it can be read from far away. Most of the magazine will have to stick to at least 3 colours but I also want to have subtle hints/ nod to Hawaii with the colours. I could do with by adding boarders around the images or text to add a pop of colour on the page, this will link into the conventions of the magazines with the bright colours. With the masthead I want to include a symbol so that the magazine will become recognisable like a Hawaiian flower.  

Masthead ideas

Chic la vie - My first idea was Live it! but this was taken by an American company. So that led me onto finding the synonyms. Chic is a link to style by researching synonyms for it, then la vie is life in French, all linking to lifestyle. Most of the magazines have French in them to make it more sophisticated, more cultural. Lifestyle is part of the name. Chic meaning smart elegance.  

La Vida Chic

Ke Ola!